Skip to content



About Lori Hoene

Describing myself as an “IMPACT” COACH who specializes in business as well as people who are running businesses. With an endless number of coaches, it is easy to get lost unless you have a clear intention. My INTENTION is to assist clients in achieving every business goal that they have – this kind of “IMPACT” is possible for everyone who is COACHABLE.

In the last 30+ years, I have successfully run my own businesses, however, my biggest passion is for assisting, business owners, self-employed people, and entrepreneurs attain the skills they need, release blocks, overcome limiting beliefs, so they can achieve the results they want.

Lori Hoene with Navigating Life poster

In my spare time, you’ll probably find me on the water somewhere – as I often call that my second home, snapping pictures of beautiful sceneries, jamming out to some music, or enjoying a great book. Success without relaxation and inner peace just doesn’t work for very long. One of the things I love about coaching is helping my clients find the perfect balance they desire between business and personal life as well. For those of us who have owned our businesses can contest to … that is sometimes easier said than done.

What Makes Me Unique

My deep honesty, refreshing directness, and the ability to mold your current business skills that can be applied to a business work of ART. It takes time, truth, and the ability to break down the barriers that your own mind has created in order to see this come to fruition. Below, I had listed some of my credentials and as the list of training, certifications and workshops has continued to grow over the years, one thing has been constant – People want to succeed and have support in the areas where they have challenges or may have identified some type of obstacles. I will never ask my clients to do anything that I wasn’t willing to do myself.

Coaching can mean many different things to many people, at the essence of my work lies the deep foundations of communication. Communication is the key to not only discovering what a person’s business challenges are but essential in breaking through the barriers to what could be. I utilize a solution-focused approach to help you achieve results for your business and yourself.

Over the years, working with Entrepreneurs, another thing that is consistent is, that there is a variety of components affecting one’s business and being able to see the unseen or challenge my clients to look at areas in their personal life that spill over into their business world is a key component of what I do.

I will be invested in your success every step of the way and at the same time, I will merge the best of what I have learned from my studies in Neuroscience with the intuition and experience I have at my disposal.


  • Accredited Certified Coach Certification from the Institute for Professional Excellence in Coaching (ELI-MP Certified).
  • Member of the International Coaching Federation
  • Certified in ENERGY PSYCHOLOGY
  • Dale Carnegie Certified in Public Speaking
  • Successful Entrepreneur for 30+ years
iPEC Certified Professional Coach
International Coaching Federation Member logo
map transparent bg

Over the years, my left brain drove my success, but my right brain and my heart yearned for more. I took a special interest in studying neuroscience, quantum fields, and energy psychology so that I could help both myself and my clients mold and shape the personality of their business. If you’ve ever heard the phrase, “mind your own business”, it’s steeped with the intention of defensiveness. But what if I told you that we can “MIND OUR BUSINESS”?

With my 30+ years of Minding my own business and the business of others, I bring those experiences, expertise, and knowledge to the table for you. Operating successful business ventures and working with private organizations has allowed me to build a strong foundation in Business Consciousness and I am well prepared to help YOU mind your business and guide you to having the successful business you desire.

I am Certified in Energy Psychology which allows me to work with a client’s subconscious mind to break through any blocks or barriers that you may have or that are standing in your way of achieving the outcomes you want, or even by being triggered by the coaching process.

Food for Thought

  • everything is to the “DEGREE” of
  • stress is one of the leading causes of disease
  • the mind always jumps to the worst-case scenario
  • you are a product of your beliefs, feelings, and actions
  • past experiences do not need to limit your future endeavors
  • people don’t respond to what happens, they respond to their perception of what happens
  • you cannot think your way out of everything, some things require you to feel your way through it